The Value-Added Network is oftentimes misconstrued as being consistent with commercial-value just as the phenomenon of flesh as seen in the development of celebrity is oftentimes misconstrued as having become successful at creating this same commercial value for the thing-in-itself. This is where most of contemporary culture loses its grip on the real and begins to get sucked into the overdetermined space of specto-situationist simulation [vaporware-for-itself]. In the dream world of material culture, value can only be created by circulating in its network-potential.